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A Sales
Training Teleseminar Series for Financial Advisors
(or anyone using a consultative selling
approach)

By
SIDNEY C. WALKER
Author
& Sales Performance Coach |
How to
have a 90% closing ratio and an abundance of
quality referrals
without being pushy or controlling!
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1. |
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Are you ready
to stop “wrestling” with your clients to make a sale? Are you
tired of the hype that says the only way to be a big success in
selling is to be pushy and controlling? |
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2. |
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Do you feel
you could make a lot more sales if you could just find the right
approach? |
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3. |
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Are you ready
to discover an approach to selling that is easier, more fun, and
results in more sales than you ever dreamed possible?! |
If you
answered “YES!” to any of the above questions, carefully reading this
page could be the most important thing you ever did for your career!
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A personal note from Sid Walker...
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Sidney C. Walker
Sales
Performance Coach Extraordinaire to thousands of successful sales
people and author of six books including "How to Double Your
Sales by Asking a Few More Questions," "Trust Your Gut,"
and "The Prospecting Mentality."
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Listen to
Sid. |
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Dear
Sales Professional,
Welcome to SELLING WITHOUT WRESTLING — How to have a 90% closing
ratio and an abundance of quality referrals without being pushy or
controlling!
Sound too good to be true? It’s NOT! It’s very real and very
achievable. Over the past 25 years, I’ve coached thousands of people,
just like you, to achieve big-time sales results without being pushy
or aggressive. Can I help you? Well, it depends on your answer to my
first question:
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“Which type
of salesperson are you?” |
There are two types of salespeople: Client-Controllers and Relationship-Builders.
Which profile best describes you?
Now here’s my second question for you:
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2. |
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“If you’re a
Relationship-Builder, do you
experience the following problems?” |
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Most of your
sales-training has been based on controlling and leading the
client. |
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As a
Relationship-Builder, you don’t relate to being pushy,
aggressive, leading, or controlling. |
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It has been
difficult to find sales training that fits you and your core
values. |
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Many of the
sales techniques you’ve been taught are uncomfortable to use or
don’t seem to work very well. |
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Bottom line: Without an effective approach to selling
that fits your core values, you’ve been robbed of a fortune
in lost opportunities. You end up operating way below your
potential—and you know it! |
And my
third question for you:
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3. |
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“Would you like to learn an approach to selling that
focuses on building relationships of mutual trust and
respect — and delivers a 90% closing ratio?” |
Did you
answer "YES"?
Read on to learn more …
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Q. |
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Why does my Selling Without Wrestling approach work so
well for Relationship-Builders? |
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A. |
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As
a Relationship-Builder, you have excellent people skills. That
may be why you chose a sales career in the first place. You’re a
natural at getting to know people, building rapport, and
connecting with people. With my approach, you get to use your
strengths! |
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Why is the closing ratio of the Selling Without Wrestling
approach so high? |
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Using my approach, you learn to become a skilled interviewer
with the goal of helping people discover what they really want
to do related to your product or service. Then, you help them
understand how to get what they want. Why wouldn’t they buy?
A 90% closing ratio is
common with the Selling
Without Wrestling approach. And they’ll buy without the
wrestling match! |
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Why is it so important to learn how to become a skilled
interviewer? |
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A. |
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This skill is at the heart of the Selling Without Wrestling
approach. You must make people feel “safe” enough to open up and
explore their thoughts and feelings about important financial
issues. You must know what questions to ask and how to ask them.
When you get your clients to discover and verbalize what they
want—and why they want it—they’ll commit and take action. |
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Why will your clients willingly give you referrals when you use
the Selling Without Wrestling approach? |
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Step into your clients’ shoes for a moment. Who would you rather
refer your family and friends to—a Client-Controller who will
try to wrestle them into a product that might not be what they
want or need? Or someone like yourself—someone who helps people
make educated decisions without the sales pressure? |
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What is the most challenging aspect of learning how to use this
approach? |
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A. |
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You learn to let go of the habit of trying to control your
clients and wrestle them into a sale and, instead, help them
discover what they want to buy! Leading and controlling clients
is the way most of us have learned to sell. As you learn to help
clients make informed decisions that feel right to them, you
will see your income increase dramatically.
Once you experience this
increase in income and the smiling faces of your new clients, it
is unlikely you will revert back to the traditional
struggle. Selling Without Wrestling is too profitable and
too much fun! |
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Why is the Selling Without Wrestling approach easier, more
rewarding, and more empowering for everyone involved? |
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You’re helping people discover what they really want (related to
your product or service, of course).
Instead of trying to
talk clients into buying a product, you’re helping them make an
educated decision that feels right. This is the most empowering
approach for the client, and it’s the most rewarding approach
for you—I promise you’ll experience more self-fulfillment and
substantially increase your income! |
You can count on these
RESULTS
when you learn and use the
Selling Without Wrestling approach:
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Clients
respect you as a trusted advisor—You help them discover what
they really want and help them make informed decisions that feel
right to them. |
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Clients buy quicker. |
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Clients buy
more—and they buy more often. |
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Reach a 90%
closing ratio—It sounds staggering, but it’s common and
relatively easy to achieve. |
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Clients more
willing to promote you—You’ll gain more solicited and
unsolicited referrals. |
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Achieve
better persistency—Clients keep what they buy. |
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Enjoy
extremely loyal clients—Your clients will love your new
style and stick with you. |
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Have more
fun at work—You get to be successful just being yourself. |
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Stop missing
out on opportunities that can easily turn into new
commissions. |
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Make more money than ever before! |
You can count on these
LIFE-CHANGING BENEFITS
when you learn and use the
Selling Without Wrestling approach:
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Say goodbye
to the stress and frustration that comes with the pushy and
controlling qualities of traditional selling techniques. |
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Say goodbye
to the fear, resistance and discomfort of trying to sell or
promote in a way that doesn’t feel right to you or doesn’t fit
your core values. |
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Enjoy your
work more because you’ll only take new clients where the
chemistry is right. No more chasing business with people you
really didn’t hit it off with in the first place. (With your
new, higher closing ratio, you can afford to be more picky!) |
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Hear more
genuine, heart-felt “thank-you’s” from people you respect
and respect you for the way you helped them. |
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Feel truly
empowered and energized by your approach to your work for
the first time. |
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Discover a
deeper sense of purpose and meaning toward your work and
your ability to make a positive difference in people’s lives. |
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Enjoy a
better quality of life by having more money, more free time,
and greater peace of mind. |
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Testimonials from Industry Leaders
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Barbara Treadwell,
CLU, ChFC, CFP
Life Insurance Specialist
Mass Mutual
Savannah, GA
Years in Business: 25
“I
nearly quit this business in my tenth year. Now I’m
earning over $1 million a year. A turning point was
working with Sid to learn how to find out what prospects
really want. It seems simple, but when I perfected this,
it made all the difference.”
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Read More
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Randy Riley
Managing Director
Northwestern Mutual
Irvine, CA
Years in Business: 27
“I had
a lot of problems prospecting, and I wasn’t meeting my
income goals. Working with Sid was one of the best
investments I ever made: It’s paid off 100 fold. Last
year, my sales office was #1 in the company.”
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Read More
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Michael L. Parker, CFP
LPL Financial Service
Sikeston, MO
Years in Business: 23
“Working with Sid has at least doubled my income — and has
more than quadrupled my confidence! And, I can’t put a
number on the enjoyment I get from my career now.
Clients come to me for my intuitive strengths and my
ability to listen to what they really want. They send me
referrals; I don’t even have to ask.”
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Read More
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Kris
Gulbran
Registered Representative
New York Life
Bellevue, WA
Years in Business: 20
“Good people can be winners in this business. Sid has
helped me approach my clients from a basis of honesty
and integrity, not a sales persona. I’ve been
consistently in the Chairman’s Council with the top 250
agents for the past 8 consecutive years.”
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Curt Pederson
Pederson
Financial Srvcs.
Seattle, WA
Years in business: 16
“Before
I met Sid, I had moderate success, but business was
exhausting. I’ve been working with Sid for about 10
years. My income started at about $40,000, and I’m close
to a 7-figure income this year. When you work with Sid,
get ready—it’s a great experience!”
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Patrice Rhoades-Baum
Web Marketer/Copywriter
Patrice Rhoades-Baum Business Communications
Manitou Springs, CO
Years in business: 25
“I
interviewed 20 of Sid’s clients to gather testi-
monials for this website, and I’m impressed! These
professionals shared common themes, including 'Your
income skyrockets when you work with Sid.' These are
real people with real stories who're willing to try
something new, and it worked. Give it a try… you’ll love
working with Sid!”
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David Davis
Agent &
Registered Rep.
Mass Mutual
Financial Group
Seattle, WA
Years in Business: 25+
“By
using Sid's intuitive approach, my business
took off like a rocketship. The results have been
spectacular. My income has gone up 700%.”
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Read More
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Robert P. Rueseler
CLU, ChFC
Rob
Rueseler Associates
Cape Giradeau, MO
Years in Business: 29
“Before
I began working with Sid, there was a sense of ‘me
versus the client.’ It was a wrestling match — how to
wrestle a sale out of them or convince them to buy. Now
that stress is gone on both sides of the table. We’ve
reached Blue Chip level with Mass Mutual, have a 90%
closing ratio, and have a lot more fun.”
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Read More
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Matthew Burke, CFP
Financial Advisor
Smith Barney
Bellevue, WA
Years in business: 20
“One of
my life choices is to work less. My friends joke that I
must be one of the highest paid workers in America for
the hours I put in, which are pretty limited. This
allows me to spend more time with my family. My
experience with Sid has been outstanding. I think yours
will be, too.”
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There is no other approach to selling that can
boast all the benefits I have listed so far ...
and there’s more!
If you’re a
Relationship-Builder, click the following links to learn more about my
sales training teleseminar series:

How to have a 90% closing ratio and an abundance of
quality referrals without being pushy or controlling!
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25 key sales
skills! |
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This training
is easy and it works! |
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You
can’t lose! |

Just one extra
sale pays for the training!
From one
Relationship-Builder to another, I promise you’ll discover an approach
to selling that is easier, more fun, and results in more sales than
you ever dreamed possible!

Sidney C. Walker
Sales Performance Coach
“What
could
YOU
accomplish
if there was nothing holding you back?”
Copyright © 2008
Sidney C Walker. All rights reserved. |